I've been the first hireand the trusted partner to the world's biggest brands.Real relationships are at the core of both.

I'm brought in when the path forward isn't obvious — when the problem needs diagnosing before it needs pitching. I stay long after the contract is signed.

The Dorsey family at the Flatirons
Chris lifting Sloane in the air with the Flatirons behind them
Christopher Dorsey

Based in Denver, CO. Currently consulting in the Generative Engine Optimization space. On rotation: King Gizzard & the Lizard Wizard, Talking Heads, Justice, LCD Soundsystem, Harry Styles, and Angine de Poitrine.

Brands & teams I've worked with

The logos below represent campaigns built, revenue driven, and relationships that outlasted any single deal.

JPMorgan ChaseJPMorgan Chase
MicrosoftMicrosoft
AmazonAmazon
PepsiCoPepsiCo
Johnson & JohnsonJohnson & Johnson
MerckMerck
OracleOracle
Vail ResortsVail Resorts
Stitch FixStitch Fix
GrouponGroupon
JCPenneyJCPenney
JSXJSX
About

I've been the first hire twice, the Fortune 500 partner to many, and even an international hand model.

The throughline of my career has been the same from day one: figure out what a client actually needs, then go build the path to get them there. I don't run pitch cycles — I run relationships. The deals I'm proudest of weren't won on the first call; they were earned over months of being the person who showed up, asked better questions, and stayed in it long after the contract was signed.

My first job out of college was at Crispin Porter + Bogusky — AdAge's Agency of the Decade — where I helped build the agency's first proactive new-business function and contributed to a $100M+ pitch-win streak. I worked an unholy number of all-nighters to keep the best creative going out the door, and yes, I also hand-modeled internationally for Best Buy and Burger King. Genuinely.

From there I went smaller and scrappier. As the first hire at Cooke + Wax, an indie NYC ad agency, I helped grow the company more than 300% in one year past $2M (and assembled a heroic number of IKEA chairs along the way). I then advised Lunarpad, a bootstrapped no-code mobile platform, on bringing the product to market — onboarding top-tier creative agencies as beta partners and leading BD on mobile dev contracts. One of those was Cord, a voice messaging app with 1M+ users that Spotify acquired in 2016.

Then enterprise: Oracle (JPMorgan Chase, PepsiCo, J&J, Amazon, Merck), Fastly (selling to engineers who don't care about your slides), and Zeta Global — where I led GTM for the first agentic AI email acquisition product to hit the market, with brands like Vail Resorts, Groupon, JCPenney, Stitch Fix, and JSX. Most recently, VP of Sales at FancyAI, helping brands compete in the answer layer with implementation-ready GEO outputs instead of dashboards that just tell you you're losing.

Startup of one to Fortune 500. Scrappy NYC walkup to enterprise war room. The constant: be the person clients want in the room when something hard needs solving.

The other half of how I work: I build. I write Claude Code commands to automate the boring parts of selling. I wire up Playwright agents that audit how prospects show up in LLMs. I read the docs. I think the best sellers in the next decade are the ones who actually understand what they're selling — and the only way to do that is to put your hands on it alongside your clients.

Off the clock: I'm girl dad to Sloane, my adorable and rambunctious toddler, married to my incredible wife Alexis, and happiest somewhere above 8,000 feet. Elon University grad and Maryland native.

Now
Updated May 2026

What I'm working on right now.

Consulting in the GEO space

Partnering with brands and agencies on go-to-market and sales strategy for Generative Engine Optimization — helping teams own the answer layer with implementation-ready content, schema, and pipeline motion that actually closes.

Shipping AI tooling for sellers

Building out a Playwright audit agent and a set of Claude Code slash commands that compress prospect research from hours to minutes.

Mentoring & advising sales leaders

Working with a small handful of founders and sales leaders on building durable pipeline motions — the kind that compound through relationships, not just outbound volume.

Thoughts

Notes from the field.

All posts
AI Sales Tools

Hands on the keyboard.

I think the best sellers in the next decade are the ones who actually use the tools. Here's what I'm shipping — and the community builds I think every seller and marketer should know about.

What I'm building

LLM Visibility Audit Agent

An agentic layer that screenshots how prospects appear in ChatGPT, Claude, and Perplexity, then routes the gaps into outbound sequences.

Playwright · Claude API · Clay · Instantly

/client-brief slash command

A custom slash command that pulls public signals on a prospect and drafts a discovery-ready brief in under a minute.

Claude Code

GEO Competitive Intelligence Refresh

A living five-tier landscape map of the GEO space — Profound, Evertune, Goodie, Gauge, Qwairy — with a 10-vendor capability matrix.

Research · Synthesis · Sales Enablement

Community picks worth your time

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